Threads related to Retail/Direct Marketing

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FAQs for Retail/Direct Marketing
Retail/Direct Marketing 2 weeks agoBy: krishna.tana

DP COUNCIL

retail and direct marketing SECTOR

Frequently Asked Questions

 

Q.1. Up to what extent does the law covers the retail and direct marketing sector? Does it include the smallest as convenient stores?

If your company collects, stores, uses, shares, or discloses any information about a person, you are a personal information controller and the DPA applies to you. If you were outsourced or instructed by a PIC to process personal data, then you are a personal information processor or PIP, and the DPA also applies to you. This is regardless whether the personal information ...

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DISTRIBUTION Channel
Retail/Direct Marketing 2 weeks agoBy: levibcruz

Suggesting the creation of a unique Channel for the Distribution segment or industry as that for Retial/Direct Marketing does NOT seem to fit our business model. Is this workable come the next Data Privacy Stakeholders Assembly or any upcoming DPO-centric caucus or session? Thank you.

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Data Anonymization
Retail/Direct Marketing 1 month agoBy: TJ Mendoza

Does anonymized statistical data collected through a software for marketing analytics fall within the scope of the DPA and its IRR?

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